Our team of statisticians and domain experts provide analytical services focused on optimising various parts of the business and customer journeys. They provide service not only for CRM but also for marketing, product and site teams, UX/UI, finance and more. Additionally a business control team provides further financial analysis and reviews to ensure all financial aspects are covered in the evaluation process.

Our data scientists assist stakeholders across all verticals of the operation to provide further insights which lead to automation in order to ensure efficient and effective operations. They have developed a package of models to cover many aspects of customer journeys, and having an in-house team also ensures that models can be specified and tailored to each operator’s unique set of circumstances.